Keynotes
Keynote: Marketing Not Working? Here is How to Fix It
Tuesday, December 118:00 a.m.–9:40 a.m.
Marketing Not Working? Here’s how to fix it.
Marketing your services is challenging. Time is short, resources are limited, and the marketing landscape is always evolving. In this session, we will examine the wide range of issues that may be causing your marketing to underperform. Then we’ll develop some alternative strategies to help your firm increase visibility and accelerate growth
After completing this session, attendees will be able to:
• Understand the range of issues that cause marketing to under perform
• Diagnose their marketing challenges
• Develop some alternative strategies that are effective for professional services
Total CPE: 2 Hrs
Field(s) of Study: 2 Hrs—Communications and Marketing
Marketing your services is challenging. Time is short, resources are limited, and the marketing landscape is always evolving. In this session, we will examine the wide range of issues that may be causing your marketing to underperform. Then we’ll develop some alternative strategies to help your firm increase visibility and accelerate growth
After completing this session, attendees will be able to:
• Understand the range of issues that cause marketing to under perform
• Diagnose their marketing challenges
• Develop some alternative strategies that are effective for professional services
Total CPE: 2 Hrs
Field(s) of Study: 2 Hrs—Communications and Marketing
Who Should Attend:
Information ForthcomingPrerequisites:
Overview: Learning activity level that provides a general review of a subject area from a broad perspectiveAdvanced Preparation:
NoneLee Frederiksen
Read Biography
Keynote: ICOs, Blockchain, and the Internet of Value—The New Capital Market for Consultants
Wednesday, December 128:00 a.m.–9:40 a.m.
Information Forthcoming
